WHAT DOES THE WORD ‘COSMECEUTICAL’ MEAN?
This term is the contraction of 2 words: cosmetics and pharmaceuticals. The combination of these 2 words defines a more scientific type of cosmetics, with more advanced and more concentrated formulas. In other terms, cosmeceuticals are treatments in which effectiveness, rather than well-being, is the ultimate goal. Novexpert clearly positions itself as a “cosmeceutical” brand.
ARE NOVEXPERT PRODUCTS SUITABLE FOR MEN?
The Novexpert formulas do not contain phyto-hormones and particularly no estrogen-like substances. From a biological point of view, there are no counter-indications. Similarly to dermatological treatments, cosmeceuticals by Novexpert make no distinction between genders in caring for the skin.
ARE NOVEXPERT PRODUCTS GUARANTEED ALLERGEN-FREE?
Yes, Novexpert skincare ingredient lists contain no allergens according to European regulations which have officially designated 26 substances as requiring labeling on cosmetic product packaging*.
Amyl cinnamal, Benzyl alcohol, Cinamyl alcohol, Citral, Eugenol, Hydroxycitronellal, Isoeugenol, Amylcinnamyl alcohol, Benzyl salicylate, Cinnamal, Coumarin, Geraniol, Hydroxyisohexyl 3-cyclohexene carboxaldehyde, Anise alcohol, Benzyl cinnamate, Farnesol, Butylphenyl methylpropional, Linalool, Benzyl benzoate, Citronellol, Hexyl cinnamal, Limonene, Methyl 2-octynoate, Alpha isomethyl ionone, Evernia prunastri extract, Evernia furfuracea extract
*regulation (ec) no. 648/2004 and 907/2006.
WHAT IS THE ORIGIN OF THE BUTYLENE GLYCOL USED IN NOVEXPERT FORMULAS?
Butylene glycol is a humectant; it maintains the water content of a cosmetic product in its packaging as well as on the skin. At Novexpert, technology must be clean. Consequently, our butylene glycol is of plant origin: obtained through biotechnology, it comes from sugar cane and is 100% natural. This ingredient was validated by ecocert and cosmos (eco-friendly cosmetic certification bodies in france). Butylene glycol is not part of the glycol ether family.
WHAT IS THE ORIGIN OF THE GLYCERIN USED IN NOVEXPERT FORMULAS
The glycerin used by Novexpert is 100% natural and made from a complex of plant oils (cocoa, rapeseed, etc.).
WHAT IS NOVAXYLINE?
Novaxyline is a complex patented by the Novexpert laboratories that combines a brown algae extract with a complex sugar (polysaccharide). This “algae/sugar” complex is contained in nearly all Novexpert products (not present in Novexpert Booster serum with Hyalyronic Acid nor in the Novexpert Booster serum with 5 Omega’s). It brings astounding effects on the skin: reducing by nearly 70% one of the leading causes of aging (cellular oxidation) and activating the sirtuine gene recognized for its properties in anti-aging protection. This innovation helped the Novexpert brand to win more than 14 international awards!
WHY DOES NOVEXPERT DISTINGUISH ITSELF BY AN EXTREMELY RESTRICTIVE CHARTER IN THE CHOICE OF ITS INGREDIENTS?
Each day, you apply nearly 500 molecules to your face. Over your life time, your skin will have absorbed more than 500 kg of cosmetics… Several scientific publications have shown that skincare products penetrate deep-down into the skin and that our body “stocks” the molecules contained in the cosmetics, the health consequences of which are unknown to this day. In response, Novexpert chooses biodegradable active ingredients most of which are either of plant or biotechnological origin. Effectiveness is also evaluated in the long term. Knowing that today’s results will not have a hefty price tag in the future is essential.
WHAT IS A BIOTECHNOLOGICAL INGREDIENT AT NOVEXPERT?
– What is biotechnology ? As an example, yogurt is a biotechnological product as it is created from lactic ferments. Other examples include bread, beer, vinegar, cheese, etc.
– What does biotechnology use ? Living organisms, micro-organisms such as bacteria, enzymes, yeast, etc. What could be more natural?
– The Novexpert difference ? Our research center is a cutting-edge laboratory in the field of cosmetics. We have used biotechnology for many years as it is a clean (non-pollution generating) and very healthy technology (biodegradability and bio-affinity).